The Different Keyword Search Results Between Overture and Wordtracker
Keyword Selection is fundamental to Search Engine marketing . Get the wrong keywords your online business is doomed to fail. Find the right keywords and you will drive masses of targeted traffic to your website via the Search Engines. There have been discussions in webmasters’ forums why are the search query results of Overture so much different than those of Wordtracker ? For example at the time of this writing a search query for the key phrase ‘internet marketing’ yielded 342, 848 searches for the last 60 days by Overture, and 2, 356 by Wordtracker. Now, which is more accurate? Overture It is a Pay Per Click Search Engine. According to Overture, its statistics of searches in previous months are compiled from its partners, which include AltaVista, Yahoo, MSN Search, HotBot and All the Web. So the statistics from Overture are broad based because it has a larger network. Its data, though, has some drawbacks. 1. There's no distinction between... a. Singular and plural terms. You