SEO Website Marketing

So you have a web site and your building traffic , and hopefully you're showing a profit from your own product sales and/or through affiliate programs. Now it's time to look at attracting advertisers who will pay you to run their banners and/or text links on your site (and in your ezine or newsletter, if you have one.) Know Your Visitors The first step is to compile demographic information on your site's visitors. This is extremely important information for any potential advertiser, and is important for you in targeting potential advertisers. There are two simple ways of collecting demographic data on your visitors. You can run a daily or weekly poll, or you can collect this information through the subscription process if you have a newsletter or ezine. For example, Listbot allows you to ask demographic information of those subscribing to your ezine/newsletter. Otherwise, simply polling your visitors works too. Don't try and collect too much information, as most people...

One thing you can never have too much of online is web site traffic . If you're looking for ways to drive more visitors to your site, try these traffic generating tips: TRAFFIC TIP #1: Develop Several Pages Focused On Particular Keywords Search Engine specialists don't recommend using external doorway or gateway pages, since sites are being penalized for having duplicate pages. Instead, develop several webpages on your site, each of which is focused on a different keyword or key phrase. For example, rather than listing all your services on a single webpage, try developing a separate one for each. These pages will rank higher for their keywords since they contain targeted rather than general content. And since not many people are doing this yet you'll find it's possible to get several top 10 rankings. TRAFFIC TIP #2: Pay Super Affiliates To Promote Your Site Hand pick webmasters with popular sites or list owners with large, responsive lists and offer them $100 just for s...

I get half of the world traffi c for the term "dirtbagging," on one page of my backpacking site, but that only means ten visitors a month. Without decent keyword demand you can't ever get much traffic. Total demand is just one factor to consider, though. Here are some others. 1. Demand/supply ratio. There were 289,000 searches for "fishing" last month, but could you compete against the 35,000,000 results on a Google search? "Bass fishing tips," with 3,700 searches, and 31,000 results is a more likely winner. 2. Total supply. For "dirtbagging," Google shows 240 results, and there may be 20 searches monthly for the term. It was easy to get on the first page of results. On the other hand, a keyword with a demand of a million, and a million search results has a better ratio, but can you really get in the first few pages of results? Whatever the ratio, you have to be able to compete against the supply. If you are on the tenth page of results, vir...

The way of Internet advertising is changing rapidly. We are moving from websites once cluttered with blinking banners that populated Internet real estate into a cyber-generation of positioning. Marketers are realizing very quickly that the Internet customer is much different than a buyer in the physical world. The typical Internet shopper has developed the following manifesto which motivates him or her to resort to cyberspace: 1. Privacy - The ability to shop from home without anyone else knowing what you are doing. 2. Convenience - The list of products available on the Internet is more extensive than the famed Mall of America in Minnesota 3. Speed - When's the last time you waited on a pimple-faced teenager working a cash register when checking out on the Internet? Traditional Internet marketing has not coincided with the Internet surfer's manifesto. However, no means of marketing have come as close as pay per click search engine marketing. In this article we will discuss the ...

Do you ever wonder how people search for things on the Internet? What if you knew exactly what words they typed when using a search engine ? If you're marketing a product or service it's extremely insightful to know what are the most popular search terms relating to whatever you're marketing. The Overture Company Overture.com is a Yahoo! company that supplies the Pay Per Click infrastructure for Yahoo! and other websites on the Internet. If you do a search on Yahoo! you'll see anywhere from 1-3 paid promotions appear at the top of the search page and then others at the end. These are paid advertiser listings and they come from Overture. The Overture Search Tool In order to maximize the number of clicks on their network, Overture supplies a keyword tool so that their customers know which are the most popular keywords relating to their product of service. This way when an Overture customer selects keywords to advertise on, they can pick the ones that are most popular or t...

Your website has to target the right keywords for people to find it on the search engines . How will you find these keywords? Its true! "Don't try to create search engine traffic . Stand in front of the lane where traffic is." When you are thinking of creating a new product or developing a website, you should first find out what is it that people are looking for. Two things are very important for you to succeed. The product or site should relate to something you love. You can create a successful site on horses only if you love horses. You have to locate what topic related to your subject is in heavy demand. Is it care and upkeep of horses or horse racing? If you do not identify a niche market and become an expert in that subject, you will have a tough time succeeding in your venture. Now, its easier than ever! Locating your niche area has become easier than ever. There are several tools that help you to locate variations of your basic theme and then report the demand, s...

If you haven�t looked for a job recently, there are new tactics that hiring professionals are using that you should be aware of before updating your resume. Employers and recruiters increasingly rely on electronic resumes, resume posting boards and job banks to find job candidates. Resumes are either being scanned or input directly into keyword-searchable databases, and accessed when an employer inputs a keyword list of requirements that best describe the position they are seeking to fill. The database searches for keywords describing job titles, responsibilities and descriptions, degree requirements, computer knowledge as well as personality traits. This software scans through thousands of resumes and identifies those that most closely match the imputed keywords. The more keywords or "hits" the software finds in a resume, the more likely it will be read by a HR professional. Keywords are the most important element of a scannable resume. What exactly are keywords? Keywords ar...